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Why Eleventh

Eleven principles, one standard

These are the rules we set for ourselves to keep the quality of every event high. An event under our own name, support for a community, or a company programme: we put the same attention and care into each one.

Who we are

The people behind Eleventh

We help professionals grow. Technical skills are part of it, but so are speaking, collaborating and leading: that's what changes how people and teams perform.

Eleventh is run by trainers and builders. We've spent more than ten years on stage and in training rooms — as speakers, consultants and instructor for banks, insurance, governament working with thousands of professionals. That experience tells us what makes a session work, and what makes people lose interest.

  1. Quality content

    As trainers, we can tell a strong proposal from a weak one. The first makes it into our calendar, the second doesn't. We only offer events we'd attend ourselves.

  2. Practitioners, not presenters

    Our trainers use the tools they teach every day. They're not presenters reciting someone else's slides.

  3. Presenters, not (just) practitioners

    Not a typo. Knowing a subject well does not mean you can explain it clearly. So we also look for the other skill: making an idea land with a room full of people.

  4. Practice before slides

    People learn by doing things, asking questions, and getting stuck. That means exercises and discussion, not long stretches of presentation.

  5. Knowing what matters

    Finding information is easy now and AI can summarize almost anything in seconds. What is hard is knowing which piece applies to your situation, and how to use it.

  6. No chasing hype

    We don't add a course because a topic is trending. We test every new tool, technology and trend first, and it reaches our calendar only if it proves useful.

  7. The room shapes how people learn

    Light, layout, sound, timing and breaks affect how much people learn. So we choose and set up every room ourselves, and plan breaks as carefully as the agenda.

  8. A safe place to learn

    People bring different backgrounds, values, and beliefs into the room. We make sure everyone is treated with respect.

  9. Face to face

    Organising in-person events takes more time and effort than online. We prefer it anyway, because face-to-face conversation speeds up growth.

  10. Stay connected

    We give participants a place to keep talking after the event, with each other, with the trainer, and with us. What people do in the following weeks matters as much as the day itself.

  11. The Eleventh Factor

    We take this one personally. Our name is on every event we run, so "acceptable" is not good enough for us. We want people to still talk about it a year later.

Next step

Hold us to them

If something we do falls short of this list, tell us. It is the fastest way to make the next event better.

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